Any established business that wants to find easy wins and gaps in their funnels.

A simple test can pay for my services 100 times.

Niches I've written for (sorted by most recent):
- Pain Relief Devices and Supplements
- Mouth Tape
- Social Housing Investments
- SEO Agency
- Real Estate Syndicates / Prop Tech
- Dash Cams
- Gag Gifts / Knick Knacks

Materials I write (ranked by experience):
- VSLs
- Advertorials
- Upsell Flows
- Product Pages
- Emails
- Full Websites
- Social Media Posts


For established companies with an established online presence:

1. Seriously run the numbers and see if your marketing is profitable. (Use our calculators)
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2. If it is not profitable, then yes, you need these services.
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3. If it is profitable but you want better, yes, you need these services.



For established companies who have tried to build their own funnels but it didn't work:

1. They will always work. It takes only takes shots-on-goal to create a money printer.
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2. You may not have the time or bandwidth to crack your funnel.
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3. You need these services.
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For established companies with no online presence:

1. Set up your social media accounts.
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2. Find something to post about to warm up your accounts.
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3. Figure out what your best performing product/service is.
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4. Yes, now you need these services.



For brand new companies with no online presence yet:

1. Establish yourself first.
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2. Get some sales and build a marketing budget.
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3. Set up your social media accounts.
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4. Find something to post about to warm up your accounts.
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5. Figure out your MVP (Minimum Viable Product)
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6. Now you need these services.
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You do NOT need these services if:

1. You do not have a plan to scale online.
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2. You do not have enough sales or budget to pay for these services.

*going to check a spreadsheet*

I've invested $16,062 in courses and training in the Ecommerce and Copywriting Space.

Since 2021, I've spent a total $208,248.16 of my own money learning the ropes of Business at the School of Hard Knocks. (As of 11/20/24)

At $69,416.05 per year in tuition, I think the Gods of Business went easy on me.

At first, I thought I was going to be a Mechanical Engineer. My dad was in aerospace. I thought mechanical engineering was harder, so I did that to one-up him.

My high school transcripts didn't really help. I had to fight tooth and nail to get a spot. Back against the wall, I crushed it. I did way better than I expected.

There was a problem though...

1. I needed money

2. It was impossible for me to get myself to get a "normal" job while in college. I needed all my time to study.

3. I was not about to beg my parents for money. I had too much dignity.

After praying to God because I didn't know what else to do...

My first business ever was selling carpenter bee traps in parking lots around Northern Kentucky. I got shut down because, apparently, the other sellers (I was uppercutting on prices) had to pay a royalty to the patent owner. They couldn't compete with a broke 19-year-old who refused to get a real job while in college because studying was more important. They couldn't compete with $3 margins, lol.

God laughed because he knew this first taste of business would get me addicted.

So I prayed again and hoped for the best... (it worked every time)

After being forced out of that, I wanted to keep selling online. I found Alibaba and started selling boring white label products with a twist. Not really drop shipping, but the same idea. I bought samples orders for $100-$200 and tested the hard way. Mainly because I knew how important fast shipping is. It was worth the extra cost of shipping (more positive feedback = more push from the algorithm). Before buying, I'd make sure there were ways to market them differently. Some products took off to the moon. Many failed. I dropped out of Mechanical Engineering to grow this business and never looked back.

I realized I had an edge at this thing... creatively marketing products. Differentiating them from the masses of options. I still have my templates for reporting to Facebook when someone ripped me off the picture for picture, word for word.

This past summer I've taken on more work than I ever have in copywriting.

I think I'll do this for 7 ish years and then start hitting heavier with the money printing skills. Acquisitions sounds cool. Find businesses with bad marketing and buy them up to fix them and sell to PE firms so they can improve something else they're good at.

There's a million ways to get there... choose one.

So... if you're in the [See Options Below] Space
- Pain Relief Devices and Supplements
- Mouth Tape
- Social Housing Investments
- SEO Agency
- Real Estate Syndicates / Prop Tech
- Dash Cams
- Gag Gifts / Knick Knacks

And you need a [See Options Below]
- VSLs
- Advertorials
- Upsell Flows
- Product Pages
- Emails
- Full Websites
- Social Media Posts

👇👇👇

Video Sales Letter (VSL) for Landers or Upsells

You don't always have to run traffic to a VSL Lander...

And you don't always need a VSL for the Upsell...

But you DO need a lander. And you DO need Upsells. Especially if you're running on Cold Traffic.

For every project, you will get my 100,000+ word Voice of Customer Analysis and Full Clinical / Statistical Research Documents.

Whether you need on Website VSL or both a Lander and Upsell VSL. I'll do it right.

Along with a strategy to scale it long term.

So I could write it once, give you a plan, and check in after a couple months.

Or I can do it with you the whole way through.

Send me an email.

Advertorials
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Landing Pages that look like Editorials or Articles.

More info tbd. But this most of my experience. (I got cut off while updating the site)

Sales Pages

It goes:

Ad or Email >>> Advertorial or VSL Lander >>> Sales Page

Or you can do Ad or Email >>> Sales Page

Either way you need a good Sales Page

Sometimes your sales page can be at the bottom of your Advertorial
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Squeeze Page:

Very Good for capturing emails and building a list

Very Good if you have a lead magnet.

Actually... Really Very Good if you have a lead magnet.

Very Good for Customer Data

Something like a Short Quiz before they land on your Sales Page

Or it could be simple popup form for whatever.

These are very small projects. Good if you want to see what I'm about before committing yanno?

Short VSL
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Short video scripts.

These are PERFECT for high leverage front end testing.

If you want to find a winning ad format or style, make a bunch of these.

If you found winning format and want to test a bunch of market segments, make a bunch of these.

If you found a winning segment and want to test a bunch of Angles, make a bunch of these!

They're perfect because you can make so many so fast.

And they still have a lot of the VSL elements, just a lot shorter.
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Micro VSL
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Even shorter video scripts

I'm talkin 30 seconds to 1 minute ads.

These ones are probably best going to a super long advertorial or VSL Lander because a short sales process makes bad customers. That's just how it is.

But I mean you could whip a bunch of these up and test them.

One winner could work for a long time.

Test test test test test
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Email Campaigns
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Need a drip campaign or series of emails to keep your prospects interested and engaged?

Bonus: 3 Subject Lines and 3 Openers to test for each email.

Example: 10 - 30 email drip sequence to keep new prospects engaged. (Some companies have drip campaigns set up for several years to come.)
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Standalone Email Promotion
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Do you have a one-time opportunity for customers or investors? I will write a killer promotion.

Promo Package: 2-3 hype emails, 1 drop email, 2-3 reminder emails. 5-7 emails total.

Bonus: 3 Subject Lines and 3 Openers to test for each email.

I‍‍n-Depth Competitor Analysis

What one business can do, another can do. If a company is a certain size, there is a reason.

With an in-depth competitive analysis, I'll uncover you and your competitors Strengths, Weaknesses, Opportunities and Threats.

This is a deep analysis of online presence, history and what is causing success.

The outcome of a deep competitor analysis can be business changing and open your eyes to ideas you'd never imagine. Ultra high leverage.

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Copy Editing

Make sure your copy follows the laws of persuasion.

I will review your copy and make sure it will reach the goal you set out for.

This includes clarity, readability, structure and the fundamental principles of copywriting.
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Copy Critique

I will give you unfiltered feedback on the clarity, readability, structure and how well you use the fundamental laws of copywriting for your piece.
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